Probably not, but someone asked me recently what will come of YouTube with the increased competition in online video. It seems that more and more frequently, my favorite channels on YouTube are driving me off the video behemoth to a smaller niche video site, so when this question came about, I actually paused and thought about it for awhile.
Video has been, and will continue to be, the "IT" conversation for marketers. However, loading up mass amounts of content to the video giant seems a bit contradictory to what many people are saying. "Reach Your Customers"...."Deliver content to those who care about your content"...."Speak to your customers."
Is YouTube just becoming an online CBS, NBC and FOX? Or is it more of a DirectTV.... too many channels with nothing good on? Will sites like Funny Or Die start a trend in aggregating similar content into multiple sites? Maybe one day there will be FunnyTube and LoveTube (I think we need another name for that)...or DramaTube, SoapTube and BETube.
I'm just rambling now...but then again, isn't that what blogs are for? Keep shining, Keep smiling...knowing you can always count on me (10 points to the first person who comments on the reference)
Hey Kevin, good to meet you today.
I think the YT as I affectionately call it will become an established online channel, but I think the give away free server space model will go away as they and every site eventually goes to a pay model, imo. It may not be much, say $1 or $2 a week maybe.
I just don't see how YouTube can support their bandwidth cost (I believe it's north of one million a month or so), without serious advertising sponsorships.
Posted by: makethelogobigger | July 19, 2007 at 04:45 PM
Kevin,
I know its been a while since I've commented, but I have been in the process of buying my first new piece of prime real estate...aka "a new home." Anyways, I have to agree makethelogobigger. YouTube is still in its early stages and has a lot of growing to do. Companies and politicians alike see benefits of using YouTube as a median for communication. Ultimately, this will keep it in business.
Posted by: Ron (aka MarketRMan) | July 25, 2007 at 12:07 PM